BEST USE of IEC materials by HARIT PRAYAS team at JCSS-Jhansi

Generally it is believed that whenever IEC material is given to the community members, they simply don’t make the best use of it. Either they keep it in the box or it is misplaced. On the other hand the NGO and the team members of the project work hard to develop the IEC materials. It takes time, money and energy in developing/compiling IEC materials. Its really sad to see our energy go in vain, when community members don’t use the IEC materials.

Under Harit Prayas project JCSS has taken new initiative in making best use of IEC materials. The cluster coordinators and the Field coordinator, in their daily visit to the target area, ask the community members to read the IEC material publicly, in the meeting.

Apart from this if somebody from the community ask any question regarding MNREGA or any other Government schemes, we ask that person to read the IEC material given to him. He/she reads. The community members hear.

The objective is to empower the community. If they read the IEC materials, they will come to know about the government schemes. Their doubts will be cleared. If they feel any difficulty then JCSS staffs assist them. If someone from the community reads the IEC material, the community does trust him (since the reader is one of them).

The 21^{st century society is ‘information society’. Information is power. And this power must be transferred to them. If we continue the process for the project period, it will yield revolutionary result.}

^By

^{HARIT PRAYAS}

^{JCSS-Jhansi Team}